Cold brew coffee may have gotten its start as a trendy drink, but we think you can safely say it’s here to stay. We’ve noticed that coffee shops, restaurants, and even our local grocers are starting to carry it!

So what has made cold brew so popular and how is it different from regular coffee?

The first thing you should know is that it’s not just hot coffee you put ice in. Rookie mistake. The brewing process is much longer and allows for a different flavor than the way most people brew their coffee (i.e. with hot water). And as a bonus, you won’t burn your tongue when you take a sip right after it’s poured.

Cold brew coffee is brewed using room temperature or cold water over a 12-24 hour period. The process comes from the idea that the coffee bean has certain compounds, including fatty acids and certain oils, which are only extracted at higher temperatures. When brewed at a cooler temperature, the same flavor from the bean is extracted and the bitter oils and fatty acids are left behind. This method provides a mellower and more rounded out flavor to your coffee with less bite.

With cold brew, you may be able to eliminate milk or cream because these extras are typically added to cover up the bite. Or maybe that’s how you were taught to drink coffee. Either way, we won’t judge.

 Once done steeping, you are left with a very powerful coffee concentrate. For most people, the flavor is overpowering to drink alone. Many people cut their cold brew coffee with water. To start, we recommend 50% water/50% coffee, but don’t be afraid to play and see what suits your palate.

Add ice and enjoy for up to 12 hours in a travel mug with double-wall vacuum insulation!

If you want to learn how to make your own cold brew check out our blog on how to Make Cold Brew Coffee At Home.

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1 comment

  • frances morishige

    Sounds good will give it a try.

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